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Ilomunities

March 11, 2010

Perfect Match! (Symbiosis)

New designer, Abbiee Oyewole recently launched her fashion line, Qétura, with a show themed symbiosis. The show, co-sponsored by FashionAfrica, featured an art exhibit of paintings by HauTe Magazine’s Osione Itegboje and a runway show of Qétura’s premier collection.

FashionAfrica had a sit-down with Bimbo before the show to figure out her plans for women’s fashion.

bimbo-oyewole.jpg

Abbiee’s full name is Abimbola Oyewole. Her Nigerian friends call her Bimbo, but her Non-Nigerians call her Abbiee, go figure! She came to the U.S when she was 16, completed her undergrad degree in 06 and currently works as an auditor at one of the biggest accounting firms in the world (hint hint). When she’s not at her day job, she’s at school working on her Master’s degree. Whatever free time she has is spent creating designs for her line.

Favorite quote: I don’t design clothes, I design dreams… Ralph Lauren

FashionAfrica.com: Hello Abbiee, How are you doing lovely?

Abbiee Oyewole: I’m fine. Just nervous about the official launch of my line in the next few days.

FA: So, what’s with people in finance that end up finding their way into arts, fashion designing most especially, is the financial world that daunting?

AO: (she laughs) I wouldn’t say it’s daunting. I think it has to do with how we were raised in Nigeria. Growing up, you had to pick a professional career; the artsy stuff is not considered a full time career. So a lot of us satisfy our parents first, and then pursue our dreams later.

FA: I see, it’s been some kind of struggle?

AO: Well, It’s been a little hectic, considering I have a lot of things going on at the same time, but I think I’m able to find some kind of balance.

FA: Qétura. That’s quite a peculiar name, how did it come about?

AO: As much as I would like to give you an exciting story about how the name came about, I have to tell you that it’s my Christian name given to me by my grandmother.

FA: Any background in Fashion, how did you know or what made you feel you could choose this career path?

AO: The truth is I don’t have any formal training in Fashion; however I live, breathe and eat fashion. I know people might think what makes you think you can be a fashion designer without any type of formal training? To those people, I say “fashion is a state of mind!” Growing up with a stylish mom, I developed an eye for the finer things. I have always been interested in fashion, but never had the guts to try it until now.

FA: How did you come about Symbiosis as a theme for your premier show?

AO: The focus of my line is to empower young women with designs that blend Western style with traditionally African culture and style. Symbiosis is meant to represent that perfect match between the two different cultures.

Photos by timcoreyphotography

FA: Where do you source inspiration?

AO: A lot of my inspiration comes from unknown designers like Nanette Lepore, Although not so famous, they inspire me to challenge our (African) regular traditional outfits. The patterns of some of our (African) fabrics are so amazing, that they also inspire me to create beautiful designs that display well.

FA: What would a muse be for you? Do you have one?. If not, if you had to choose who will be your muse?

AO: My muse….I don’t think I have one yet, but if I had to choose, It would be Tamara Solomon, an upcoming model in the Dallas fashion scene (check her out!)

FA: What’s so unique about Qétura?

AO: Qétura is unique for many reasons. The simplicity of ready-to-wear. The boldness of the design palette. And, most importantly, the availability for all women are few of reasons why Qétura is unique.FA: Your signature look(s) will be?…

AO: Yellow Jacket dress. It’s simple, yet edgy, and showcases the confidence and playfulness I want to bring out in women.

FA: After your launch, what’s the next task for Qétura? How do you plan to get it in peoples closets?..

AO: The next plan is to get Qétura’s website up so fashonistas can place orders for pieces they can’t live without. As far as having it readily available at stores to buy, we are working on that and if there are any buyers out there, please contact us.

FA: Do you have a 5YR plan as well…?

AO: 5yr plan?! Sounds like a job interview…. In 5 years, I would like to see Qétura has not only a well recognized line within the African Designers but also globally recognized line.

Great! We can’t wait to hear some more news from you. Best wishes in this endeavor and have a lovely day!

- Wadami.

23 Responses to “Perfect Match! (Symbiosis)”

  1. Dayo Orekoya Says:

    Exquisite designs!

  2. GRegwar's Revenge Says:

    This is a nice start. can’t wait to see what you come up with in future. Kudos!

  3. Bimbo Shusi Says:

    Good thing you are also an accountant,so when your money starts rolling in you would not have a problem keeping your books!Bold start.I am proud of you.Wish you all the best in the future.

  4. amaka gboneme Says:

    i am proud of u girl!!!!!!!!the show was fab.

  5. Candice K Says:

    I loved the show and I can’t wait to do big things with all of you Ladies and Gentlemen again!!

    Much Love and Respect !
    Candice

  6. A.K. Says:

    Good looking stuff. keep it up Abbiee

  7. Anshu Says:

    These designs are SO eclectic yet reminiscent of patterns from Africa. You are giving African fashion new dimensions! I can’t see why Africans and non-Africans alike wouldn’t fall in love with your work! Stupendous debut! I can’t wait to see what other surprises you have under your ‘belt!’

  8. Kimberly Swank Says:

    This is such an amazing designer!!!! I think she has a great flare for putting together colors and fabrics that makes the mundane look extraordinary!

  9. Jenn Shoemaker Says:

    look at this girl. talk about being a perfect 10. amazing style and class. i love your contrast colors in your design. i love it all around – amazinggg

  10. Heather Says:

    It was absolutely amazing! I can’t believe this was only your first show, and can’t wait to see what else you have to offer. I’m so proud to see that you’ve accomplished one of your dreams!!!

  11. Casey Tealdi Says:

    Congratulations Abbie! Luke tells me that your show was excellent. I’m happy to see one of my classmates doing big things outside of EY. Best of luck with the launch of your line and any future shows. See you in a few weeks!

  12. Tyra Junaid Says:

    I know talent when I see it…and I definitely do
    Let me know how I can support

  13. Njeri Njoora Says:

    Abbiee, I just love your premiere collection. It’s a perfect blend, reminiscent of the traditional African patterns with a brilliant twist for the modern. Perfect for clientele, who love African material, patterns, and would like a blend between the traditional and modern. I’m definitely a fan!

  14. GRegwar's Revenge Says:

    And there you have it. the reviews are in. people love Qétura. Now you’ve got your work cut out for you.

  15. bellanaija Says:

    Great interview! the clothes actually stand out from the crowd of designers.

    They are simple yet they have that touch that make them special!

  16. Azara Says:

    I love it!! fabulous work!

  17. Alao Olamipo Says:

    i knew my generation would be the best!!! dis are excellent designs. i love dem. bimbo keep up the good work.

  18. Akalu Joy Says:

    really nice! I luv 2 see pple follow their passion!!!

  19. Gbemmy Adekola Says:

    good going babe, i’m gawking here, i’m real proud of u. all d best, u’re destined to make it. see u at the conference with ralph Lauren.lol. cheers

  20. wadami Says:

    Job reallly well done! Congratulations Bimbo!

  21. Awujoola Says:

    My babe I’m very proud of you. The show was a blast. I’m glad everyone gets to see you through my eyes and know how smart and talented you are. I’m going to end with a Quote from our accounting days babe. Qetura is Bad Ass babe Bad Ass

  22. pekun Says:

    bimbo,thumbs up,the sky is your limit.im really proud of you girl

  23. Funmi Quadry Says:

    hey Gal,
    this is great… congrtulations.. looks good. this is my passions.i love to show off the curve GOD created.. am so proud of you.
    lost ur numba.. beinmg trying to get hold of u foreva…
    email me man asap… funmiq@yahoo.co.uk

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